New York City has long been considered the culinary capital of the United States, and for good reason. With a jaw-dropping array of restaurants, the city offers foodies the finest selections of every variety of cuisine one could ever imagine. It’s a Mecca of sorts for food lovers. That’s why we decided it was high time that the Big Apple got a taste of Little Soya. So, we promoted the amazing Crystal Lee and sent her to New York on a very important mission we like to call the Big Apple Switch – get New York City’s top chefs and restaurants to make the switch to Little Soya’s gluten-free, less-sodium soy sauce.
After only a few short months, the results have been nothing short of phenomenal.
Our takeover of NYC started with a bang back in March when world-famous Nobu New York made the Big Apple Switch to Little Soya. The internationally famous restaurant founded by Nobuyuki Matsuhisa is now offering a tantalizing Little Soya inspired dessert Banana Soy Toban. The word delicious doesn’t even do it justice. With soy caramelized bananas, candied pecans, and Malaga ice cream, it delivers an out of this world flavor you have to taste to believe!
But we didn’t stop there. Not long after, TAO made the Big Apple Switch to Little Soya at its uptown and new downtown location in New York. The trendy restaurant uses our cute, convenient single-use fish packets with their to-go orders, and they’re a hit with diners!
And the list of restaurants making the Big Apple Switch keeps growing by the day. We’ve recently added Sweet Chick, Flatiron Room, Contra NYC, Cecil’s, and a host of other wonderful establishments! We’re taking over NYC one restaurant at a time. Don’t say we didn’t warn you. 2014 is the year of Little Soya!
Check out some of the most recent New York restaurants now using Little Soya below, and visit them all:
- BLT Fish
- Brass Rail Restaurant
- Cecils [American restaurant]
- Dave’s Grill
- Dorado Tacos
- Sweet Chick [high end American]
- The Butchers Daughter
- The Flatiron Room
- The Little Beet