Announcing the “What’s in Your Lunch Box?” Contest!

Whats in your lunch box

It’s the start of a new school year! Time to show off your healthy, delicious, creative, lunch packing skills.  

 

Enter for a chance to win Little Soya VIP lunch box package valued at $120 and a feature on Little Soya Buzz! Just follow these simple steps:

 

Step 1: Snap a picture of ‘What’s in your Lunch Box?’

 

Step 2: Post on Little Soya Facebook, Instagram, Twitter, or all 3!

 

Step 3: Email link to entry to Basya@littleproductsco.com. Include your name, birthday, and zip code.

 

 

How to post on Facebook:

1.  Snap a picture of ‘What’s in your Lunch Box?’ post on Little Soya Facebook page, with list of contents

2. Hashtag #littlesoya #lunchbox

 

How to post on Instagram and Twitter:

1.  Snap a picture of ‘What’s in your Lunch Box? post on Little Soya Facebook page, with list of contents

2. Hashtag #littlesoya #lunchbox

3. At @littlesoya

 

 

Winning submission will be chosen based off of creativity*

 

Start Date: Wednesday September 17

End Date: Wednesday October 8th

 

 

5 Things You Didn’t Know About Little Soya

5-gallon LS

Whether you’ve just discovered the universe’s greatest gluten-free soy sauce or you’ve consumed so much Little Soya that it’s pumping through your veins giving you superpowers, we’re willing to bet there are some things you still don’t know about our premium soy sauce. So, listen up because class is in session. It’s time to reveal 5 facts about Little Soya that you probably didn’t know.

 

  1. There’s a “Chef Grade” version of Little Soya—When you think of Little Soya, you probably picture our cute, convenient, one-of-a-kind fish-shaped packets (more on those later) that line store shelves across the country, but did you know that we also offer a “Chef Grade” version of our soy sauce? Our “Chef Grade” soy sauce is a little lighter in color and flavor and also a touch saltier than what comes in our infamous fish-shaped packets. That’s because the “Chef Grade” version is designed to be used as a cooking ingredient rather than a condiment. Chefs, click here to find out how you can get a free sample of our gluten-free soy sauce.
  2. Little Soya won an award for its unique packaging—One of the things that sets Little Soya apart is our unique, single-use, fish-shaped packets. Not only are they just plain cool and cute, but they’re highly functional. Unlike traditional tear-open soy sauce condiment packets that make a mess, our fish-shaped packets are leak-proof, resealable, and easy to use. That’s why Little Soya was a 2012 sofi Awards Silver Finalist for Outstanding Innovation in Packaging Design or Function.
  3. It’s not just Asian restaurants that are using Little Soya—Soy sauce and Asian cuisine go hand in hand, but Little Soya isn’t just preferred by Asian-inspired chefs. Our gluten-free soy sauce is used in restaurants serving all types of cuisine. In fact, about half of the restaurants using Little Soya are a mix of American, BBQ, Mexican, Peruvian, Italian, and Indian restaurants.
  4. Little Soya has become a popular cocktail ingredient—It’s no secret that Little Soya can elevate just about any dish, but you might not know that our gluten-free, less-sodium soy sauce is also a featured ingredient in some of the tastiest cocktails you’ve ever had. From the Michelada created by the geniuses at Houston’s The Pastry War to The Little Soya Cobbler featuring byejoe (an ultra-premium baiju, China’s most popular traditional alcohol), these cocktails prove that Little Soya really is “So Good You Can Drink It!”
  5. Little Soya is the first gluten-free soy sauce in space—Little Soya isn’t just the best gluten-free soy sauce in the world; it’s the best gluten-free soy sauce in the universe! On July 29 2014 at 6:47 pm (CDT), Little Soya made history by becoming the first gluten-free soy sauce to be launched into space. Right now, the astronauts on the International Space Station could be enjoying our delicious gluten-free, less sodium soy sauce! How cool is that?

 

Be honest: Did you know any of these 5 facts about Little Soya?

 

7 Questions with Jason Terry

JASON TERRY - US FOODS 5.21.14Every month, we shine the spotlight on one of our amazing team members at Little Soya, giving them some very well deserved props while also affording you the chance to get to know them a little better.

Today’s edition of “7 Questions With…” comes to us from the true birthplace of Little Soya…Las Vegas! Jason Terry plays a key role in our continued growth, helping to get Little Soya in all your favorite West Coast restaurants and stores. He brings over 20 years of experience in the Food & Beverage industry to our company, and he’s truly an invaluable asset to the Little Soya team.

Check out our interview with Jason Terry below (and look out for his special announcement!):

 

1.       What do you do here at Little Soya?

I am the SVP of Global Accounts for the West Coast.  I keep our current customers happy, our current distributors happy, and am constantly trying to find ways to get our amazing soy sauce in the mouths of millions of people.

2.       What 3 words would use to describe yourself?

Driven, passionate, intuitive

3.       What do you like to do in your free time?

Free time for me is spent with my fiancée and my son.  Also love to be outdoors as much as I possibly can with camping, snowboarding, dirt biking, and running.

Jason and his son.

Jason and his son.

4.       Do you have any special talents?

Special talents…..hmmm.  Well I think that I have a very keen sense of being able to read people better than most – I attribute it to being in the F&B business for 20+ years with the customer service always a priority.

5.       What is something interesting that your co-workers don’t know about you?

Something interesting about me that coworkers don’t know is that I am going to be a dad again around March of next year!!

6.       What is the weirdest thing you’ve ever tried Little Soya on?

The weirdest thing that I ever tried Little Soya on was a sweet Mango and damn it was tasty!

7.       What is your favorite thing to put Little Soya on?

I love Little Soya on fish tacos!

 

Thanks so much for taking the time to answer our questions, Jason. And congratulations on your new bundle of joy!

 

 

The Ultimate Labor Day Recipe: Little Soya Sizzling Beef Fajitas

Little Soya Sizzling Steak Fajitas...they are Soya good!

Little Soya Sizzling Steak Fajitas…they are Soya good!

Labor Day is upon us, and that means it’s time for one last summer bash. Labor Day and cookouts go hand in hand. What better way to spend a relaxing day off than enjoying some delicious food and drinks with your family and friends? And when it comes to satisfying the meat lovers at your party, there’s no better way to knock their socks off than with a Little Soya inspired meal.

Our Little Soya Sizzling Beef Fajitas are sure to steal the show at your Labor Day party. The Little Soya based marinade perfectly brings out the best flavors in the grilled beef (note: you can substitute chicken for this recipe).

Here’s how we like to make them:

 

LITTLE SOYA SIZZLING BEEF FAJITAS

3 pounds outside skirt steak

1/3 cup margarine

2 medium Spanish onions, cut into 1/4-inch julienne slices

4 medium green peppers, cut into 1/4-inch julienne slices

1 teaspoon seasoning salt

1 pound tomatoes, cut into wedges

Lemon wedges

 

MARINADE

2 1/2 cups Little Soya gluten-free soy sauce

1 1/4 cups water

1 1/4 cups white vinegar

1 teaspoon minced garlic

1 teaspoon white pepper

Combine soy sauce, water, vinegar, garlic and pepper in large container. Whip with wire whisk until well mixed.

 

INSTRUCTIONS

Place meat in shallow pan. Pour Little Soya marinade over and let marinate in refrigerator 3 hours.

Remove meat from Little Soya marinade and cut into 1/2×3-inch strips. Melt margarine in large skillet. Add onions, green peppers and seasoning salt and sauté until vegetables are tender.

Place meat in large cast-iron skillet and sear over medium heat. Remove from skillet when browned. Place another iron skillet upside down over high flame. Heat almost to point of smoking, about 90 seconds.

Remove hot serving skillet from burner and pile with meat strips and vegetables. Place tomato wedges over meat and vegetables. Garnish with lemon wedges. Makes 6 servings.

 

Variation: For Chicken Fajitas, use 3 pounds chicken breasts. Marinate and cut according to recipe for beef fajitas. Prepare as for beef, but baste chicken with sauce while sautéing.

1 1/4 cups orange juice

1 teaspoon granulated garlic

Dash oregano

 

Ta-da! You’re all done! Now, just sneak a few bites, you know, just to make sure it tastes as delicious as it smells. Serve it up with some tortillas, and you’re all set!

Oh wait, what’s that? You’re thirsty? These Little Soya cocktail recipes are sure to whet your whistle! May we recommend having a Little Soya Michelada with your fajitas? Mmm!!!

Little Soya: The Perfect Lunchbox Companion for Back to School

Add a Little Soya packet to your little one's lunch box!

Add a Little Soya packet to your little one’s lunchbox!

School is back in session, and parents everywhere are getting back in the habit of packing lunches for their little ones. Whether you’re trying to help your child enjoy a healthy, gluten-free diet or you just want to mix things up from the typical PB&J lunch, Little Soya is the perfect addition to any lunchbox! Our single-serving fish-shaped packets are fun, convenient, and cute, so you can pop them in your kid’s lunchbox and they’re sure to love them!

Gluten-Free Diets for Kids

Celiac disease currently affects about 1 in 133 people. That’s roughly 1% of the population. Unfortunately, about 83% of Americans, including kids, who have celiac disease are undiagnosed or misdiagnosed with other conditions. For kids with celiac, even consuming the smallest amount of gluten can lead to big trouble, making digestion difficult, blocking nutrient absorption, and leading to a host of unpleasant side effects.

A 100% gluten-free diet is the only known existing treatment for celiac today. So, if you suspect your child has celiac disease, go see a doctor and considering the benefits of switching your little one to a gluten-free diet.

There are tons of great gluten-free recipe ideas for kids, and Little Soya’s gluten-free soy sauce is always the perfect complement to a healthy diet.

More Than Just Gluten-Free…Inspiring Creative Lunch Ideas for Kids!

Little Soya & to-go sushi make a simple, healthy lunch! Photo credit: Jill Hanner

Little Soya & to-go sushi make a simple, healthy lunch! Photo credit: Jill Hanner

Even if your child isn’t on a gluten-free diet, Little Soya’s cute little fish packets can inspire some really fun and tasty lunchbox ideas for your kids.

We really love this simple lunch box sushi recipe from Sandra’s Easy Cooking. It’s a great change of pace from the typical, boring sandwich, and a fun, tasty way for your kids to get their fruits and veggies. Add a packet of Little Soya to the mix, and your kids will be the envy of the cafeteria! (Tip: Don’t have the time or patience to make sushi? You can get pre-made sushi from your local grocery store and pack it with an ice pack in the lunch bag so it will last until lunch time. Don’t forget the Little Soya!)

Or if your kid isn’t a sushi lover, how about this neat idea from Lunch Box Blues? It’s brown rice, sausage, and soy sauce with a side of star fruit, blueberries, and a peanut butter sandwich on graham crackers. Talk about delicious!

Looking for some more lunchbox ideas? Check out some of our great school lunch ideas from last year!

 

This is how You Celebrate Your Soy Sauce Getting Launched into Space!

For months now, the buzz has been building for Little Soya’s launch on the Ariane 5, ATV-5 spacecraft delivering supplies to astronauts and cosmonauts on the International Space Station. When it finally came time for Little Soya to make history by becoming the first gluten-free soy sauce to blast off into space, we celebrated in grand fashion with not one but TWO launch parties. Hey, it’s not every day you get to launch your product into space, so we busted out the big guns and let the good times roll!

Pre-Launch Party at Hughes Hangar

Team Little Soya representing at the Pre-Launch Party!

Team Little Soya representing at the Pre-Launch Party! Credit Danny Nguyen

With the launch originally scheduled for the evening of Thursday, July 24, we made plans for a huge bash at Hughes Hangar on the popular Washington Ave. in Houston, Texas. As the launch date approached, we received word for the ESA in Paris that actual launch would be postponed a few days for various reasons, but that didn’t stop us from throwing one heck of a pre-launch party!

The event drew a huge crowd of Little Soya fans, media members, and of course, Little Soya employees and their loved ones. All were there to celebrate Little Soya’s historic achievement as well as to enjoy a keynote speech from a real NASA astronaut. The festivity was covered by local ABC News, Houston Chronicle, local Channel 55, and a host of other media outlets.

Check out some awesome photos from the event below taken by Danny Nguyen at www.ssanceman.com.

Our friends at byejoe were in the house serving up amazing cocktails!

Our friends at byejoe were in the house serving up amazing cocktails! Credit Danny Nguyen.

Astronaut photobomb!

Astronaut photobomb! Credit Danny Nguyen

The Dynamic Duo! Gary T. Murphy & Crystal Lee.

The Dynamic Duo! Gary T. Murphy & Crystal Lee. Credit Danny Nguyen

 

Launch Party

Launch day - Time to send these Little Fishies into space!

Launch day – Time to send these Little Fishies into space! Credit Omar Mejia

On July 29, 2014 at 6:47 pm (CDT), Little Soya made history by becoming the first gluten-free soy sauce to be launched into space. Once again, everyone gathered to celebrate the momentous occasion. This time, The De Gaulle in Houston was the site of the party. The beautiful Parisian-themed lounge was the perfect setting to watch the Ariane 5, ATV-5 rocket launch our gluten-free soy sauce packets into space, some 220 miles above the Earth. Those who couldn’t make it tuned in online to watch the launch from around the world.

Check out photos from the event below taken by Omar Mejia.

 

The best soy sauce in the universe is now in space!

The best soy sauce in the universe is now in space! Credit Omar Mejia.

Launch party swag!

Launch party swag! Credit Omar Mejia

Murphy Family Soya

Credit Omar Mejia

Soya Girls Launch

Credit Omar Mejia

Soya Staff Launch

Credit Omar Mejia.

Launch day - Time to send these Little Fishies into space!

Launch day – Time to send these Little Fishies into space! Credit Omar Mejia

Miss the Launch?

If you weren’t able to catch the launch live, here’s your chance to see it for yourself. Click here to see the actual launch video of Little Soya blasting off into space!

 

 

 

It’s Cocktail Time! Introducing the Little Soya Cobbler!

The delicious Little Soya Cobbler! Please sauce responsibly!

The delicious Little Soya Cobbler! Please sauce responsibly!

“It’s so good you can drink it.”

If you’re a Little Soya fan or a chef anywhere in this great nation, you’ve undoubtedly heard this slogan a time or two by now. After we heard it echoing from the four corners of the USA, we even chose to trademark it!

But it’s more than just a tagline – it’s a promise. Here’s something you might not have known. Not only is Little Soya the preferred gluten-free soy sauce of some of the world’s top chefs, but it has also won the hearts of some of the most innovative and skilled mixologists. That’s right, Little Soya is a featured ingredient in some of the tastiest cocktails ever created!

Today, we’re proud to share the recipe to one of the hottest new Little Soya-inspired cocktails – the Little Soya Cobbler. Featuring our out-of-this-world soy sauce and “the traditional spirit of china” byejoe – an ultra-premium baiju, China’s most popular traditional alcohol – this irresistible cocktail is the perfect choice for cooling off on a hot summer day.

Check out the recipe for the Little Soya Cobbler below. Careful, though, it’s addictive! Please sauce responsibly.

 

Little Soya Cobbler

1.5 oz. byejoe Red

1 barspoon Little Soya soy sauce

0.5 oz. Rich Turbinado Syrup

Squeeze and drop 1 Key lime into shaker

Squeeze and drop Half a Mandarin into shaker

1 peach wedge into shaker

2 large black berries into shaker

Shake very hard

Strain over crushed ice and garnish with leftover fruit

 

Oh yeah, there’s one more step we almost forgot: ENJOYA!

 

 

 

 

Top Restaurants across New York City are Making the Big Apple Switch to Little Soya

New York City has long been considered the culinary capital of the United States, and for good reason. With a jaw-dropping array of restaurants, the city offers foodies the finest selections of every variety of cuisine one could ever imagine. It’s a Mecca of sorts for food lovers. That’s why we decided it was high time that the Big Apple got a taste of Little Soya. So, we promoted the amazing Crystal Lee and sent her to New York on a very important mission we like to call the Big Apple Switch – get New York City’s top chefs and restaurants to make the switch to Little Soya’s gluten-free, less-sodium soy sauce.

After only a few short months, the results have been nothing short of phenomenal.

Our takeover of NYC started with a bang back in March when world-famous Nobu New York made the Big Apple Switch to Little Soya. The internationally famous restaurant founded by Nobuyuki Matsuhisa is now offering a tantalizing Little Soya inspired dessert Banana Soy Toban. The word delicious doesn’t even do it justice. With soy caramelized bananas, candied pecans, and Malaga ice cream, it delivers an out of this world flavor you have to taste to believe!

Nobu New York's Banana Soy Toban made with Little Soya!

Nobu New York’s Banana Soy Toban made with Little Soya!

But we didn’t stop there. Not long after, TAO made the Big Apple Switch to Little Soya at its uptown and new downtown location in New York. The trendy restaurant uses our cute, convenient single-use fish packets with their to-go orders, and they’re a hit with diners!

And the list of restaurants making the Big Apple Switch keeps growing by the day. We’ve recently added Sweet Chick, Flatiron Room, Contra NYC, Cecil’s, and a host of other wonderful establishments! We’re taking over NYC one restaurant at a time. Don’t say we didn’t warn you. 2014 is the year of Little Soya!

Check out some of the most recent New York restaurants now using Little Soya below, and visit them all:

  • BLT Fish
  • Brass Rail Restaurant
  • Cecils [American restaurant]
  • Contra
  • Dave’s Grill
  • Dorado Tacos
  • Sweet Chick [high end American]
  • The Butchers Daughter
  • The Flatiron Room
  • The Little Beet

Little Soya Soy Sauce is Launching to the International Space Station on July 24, 2014

Here is the rocket launching Little Soya into space!  The Ariane 5, ATV-5.

Here is the rocket launching Little Soya into space! The Ariane 5, ATV-5.

Remember when we told you that Little Soya had plans for worldwide domination in 2014? Well, that wasn’t entirely true. See, we decided that taking over the world and ridding the planet of bad soy sauce simply wasn’t enough. We have to think bigger. We have to go where no gluten-free soy sauce has gone before. We have to take over the entire universe! And on July 24, 2014, that’s exactly what we’re going to do.

We’re proud to announce that Little Soya was chosen by NASA and Lockheed Martin to make Little Soya the first gluten-free soy sauce in space! That’s right – Little Soya is getting launched to the International Space Station to be used by astronauts from all over the world.

Thanks to the innovative design of our little fishy packets (which earned a coveted silver Sofi award for “Outstanding Innovation in Packaging Design” in 2012), we’ve solved the annoying problem of leakiness and messiness many astronauts encounter when using traditional single-serving soy sauce packets in a zero-gravity environment.

“Our unique, resealable soy sauce packets are ideal for use in outer space because they must be squeezed to dispense soy sauce and they don’t leak,” said Little Soya CEO Gary Murphy.

A Long Journey

Now, all of this didn’t happen overnight. It all started about two years ago when our CEO, Gary Murphy, received a phone call from a Sr. Research Scientist with NASA & Lockheed Martin, stating that one of our astronauts had complained on his last debriefing that when he would open a packet of soy sauce on the International Space Station, the sauce would spew all over (much like it does here on earth). Her department had been tasked to find a solution to their soy sauce problems in space. Gary was told that an astronaut’s wife happened to see Little Soya on the shelves of a local grocery store, HEB. She realized the packaging could be ideal for use in outer space and told NASA about her discovery. Not long after, they called Gary showing interest in Little Soya’s unique packaging and functionality.

After the phone call, Gary and SVP Crystal Lee personally delivered samples out to NASA for testing. He was told the testing process would take about 6 months…

For two years, there wasn’t a peep from anyone at NASA. But finally, earlier this year, we got the call! NASA reps reached out and said they’d take a few cases of Little Soya. The rest, as they say, is history.

Mission & Launch Date Details

In T-30 days, this rocket will launch our soy sauce into outer space!

In T-30 days, this rocket will launch our soy sauce into outer space!

Be sure to watch our soy sauce blast off LIVE into outer space! You can watch a LIVE stream at www.ArianeSpace.tv

Little Soya is all set to become the first gluten-free soy sauce launched into space when it blasts off on Thursday, July 24 at 941pm EDT on the Ariane 5, ATV-5 rocket headed to the International Space Station.

“For a small but strong company like we are, it means the world to us to have a globally recognized name like NASA and Lockheed Martin choose us out of all the possibilities,” Murphy said. “That’s a major, major milestone for us. We have awesome clients, really powerful names. But who can say that their product is going to space? And it’s pretty cool to know that at this point Little Soya will be the first gluten-free soy sauce in space.”

Everyone here at the Little Soya headquarters is bursting with excitement for this historic moment.

Galactic domination is within our reach!

 

Come See Little Soya June 22- 23 at the TRA Marketplace in Houston!

Houston, listen up. We’re thrilled to announce that Little Soya will have a booth at the TRA Marketplace June 22-23, 2014 at George R. Brown Convention Center. You DO NOT want to miss this! The whole Little Soya team is going to be there, and we’re going to have some special demonstrations from world-class chefs Philip Speer (Little Soya’s Executive Chef and Director of Culinary Operations for Uchi Restaurants) and Brandon Silva (Holley’s Seafood Restaurant and Oyster Bar.

The Details

The Texas Restaurant Association Marketplace is the biggest foodservice tradeshow in the entire region, attracting thousands of foodservice professionals and exhibitors for two full days of networking, education, selling, and buying. It’s the event of the year for the industry.

Little Soya will be in attendance both days with our own booth (#337). Here’s what we have on the itinerary:

 

Chef Philip Speer Live Demo, Sunday, June 22, 1-3 pm

Little Soya's Executive Chef/Uchi's Director of Culinary Options will be giving a live demo at TRA Marketplace!

Little Soya’s Executive Chef/Uchi’s Director of Culinary Options will be giving a live demo at TRA Marketplace!

Little Soya’s very own Executive Chef and Culinary Director/Executive Pastry Chef at the critically acclaimed and James Beard Award winning Uchi Philip Speer will be demonstrating different uses of Little Soya and making a Salmon Ceviche. This is a can’t miss event!

 

Chef Brandon Silva Live Demo, Monday, June 23, 1-3 pm

Come see Chef Brandon Silva Monday June 23 at Little Soya's TRA Marketplace booth!

Come see Chef Brandon Silva Monday June 23 at Little Soya’s TRA Marketplace booth!

Get your taste buds ready, because on Monday, Chef Brandon Silva of Holley’s Seafood Restaurant and Oyster Bar will be preparing and serving up a Crab Roll w/ Little Soya Caramel from 1-3 pm. It’s going to be delicious, we promise.

 

Attending TRA

TRA takes place June 22-23, 2014 at the George R. Brown Convention Center in Houston, from 10:30 am – 5 pm both days. For details about attending the event, click here.